The Blog

Link building & SEO insights

Strategy, teardown, and lessons from placing thousands of links for agencies and in-house teams.

  • Written by our in-house outreach team
  • No fluff, no recycled listicles
  • New posts every week
โœ‰๏ธ
Outreach

The Cold Email Template That Gets Guest Posts Approved

A breakdown of the exact pitch structure behind our highest reply rates.

๐Ÿ”—
Niche Edits

Niche Edits vs. Guest Posts: Which Actually Ranks Faster?

We compared 200 placements of each type across a 6-month window.

๐Ÿ›ก๏ธ
Google Updates

How to Audit Your Backlink Profile After a Core Update

A step-by-step checklist for spotting the links quietly hurting you.

๐Ÿš€
SaaS SEO

Building Topical Authority for SaaS Products in Crowded Niches

Why relevance beats raw DR when your competitors all have DR70+.

๐Ÿท๏ธ
Anchor Text

A Natural Anchor Text Ratio Guide (With Real Examples)

The branded-to-exact-match ratios that keep profiles looking organic.

๐Ÿข
Agency Ops

What to Ask a Link Building Vendor Before You Sign a Contract

The questions that expose PBNs and link farms before you pay for them.

Get new posts in your inbox

One email a month. No fluff, just what's working right now.